Video Balloon


Ad Unit Specifications


Direct Serving

Platform Desktop only (Web).
Ad Placement Available in The Star Online only (Excluding Homepage).
** Available in Desktop platform only.
** Bottom right (sticky)
File Types Javascript, DCM, 3rd Party Ad Tag (Testing Required)
Video Duration 30 seconds or less (Recommended)
Ad Mechanism Video expands upon click. Click 'X' to close. Sound must be mute by default

Third Party Ad Serving

** Production cost and hosting are applicable.
** Requires minimum 5 days for production.

Platform Desktop only.
Ad Placement Bottom right (sticky) across all pages except Homepage
Dimensions (WxH In Pixels) 500 (w) x 30 (h) Collapsed > 500 (w) x 300 (h) Expanded
Ad Tab Bar 500 (w) x 30 (h) ; allowance of 90 px from right for default control button.Image and video hosting by TinyPic
File Types JPG, GIF - Ticker Text (Required)
File Types Dimensions (WxH In Pixels) 500 (w) x 30 (h)
Video MP4 , WEBM (Required)
Video File Size Less than 10 MB
Video Duration 30 seconds or less (Recommended)
Video File Dimension Recommended 640 (w) x 360 (h)
Video Aspect Ratio 16:9, 4:3, 1:1
Bitrate Video maximum 600kbps, Audio maximum 128kbps
Ad Mechanism Click to expand. Video will auto-play once ad expands. Sound mute by default
Third Party Tracking Impressions and Click Tracking (Optional)


Ad Mechanism


**Material will be hosted under third party. Requires minimum 5 days for production


View Demo Page