Video In-Read


Ad Unit Specifications


Direct Serving

Platform Desktop & Mobile (Web). Responsive.
Ad Placement Available in The Star Online story pages only.
File Types Javascript, DCM, 3rd Party Ad Tag (Testing Required)
Video Duration 30 seconds or less (Recommended)
Ad Mechanism Sound must mute by default

Third Party Ad Serving

** Production cost and hosting are applicable.
** Requires minimum 5 days for production.

Platform Desktop & Mobile (Web). Responsive.
Dimensions (WxH In Pixels) 600 (w) x 100 (h) Collapsed > 600 (w) x 250 (h) Expanded
Ad Placement In between article/ storypages only
File Types JPG, GIF - fallback image (Required)
File Types Dimensions (WxH In Pixels) 600 (w) x 100 (h)
Video MP4 , WEBM (Required)
Video Duration 30 seconds or less (Recommended)
Video File Size Less than 10 MB
Video Dimension (WxH in Pixels) Recommended 640 (w) x 360 (h)
Video Aspect Ratio 16:9
Bit Rate Video maximum 600kbps, Audio maximum 128kbps
Ad mechanism Video expands and autoplay upon mouseover. Click / video end to collapse. Sound mute by default.
Third Party Tracking Impressions and Click Tracking (Optional)


Ad Mechanism

1. Ad will auto-expand upon load for 8 seconds and autocollapsed

2. Video is mute by default and user will need to click to play sound

3. Ad will expand / collapse upon user engagement with the ad


**Material submission : MP4 / WEBM video file, JPG / HTML

**Material will be hosted under third party. Requires minimum 5 days for production


View Demo Page